Essay on role of mass media in building of society
The term "Mass media" refers to the role of radio, television, newspapers, journals, magazines and other media in society. They stand for essay on role of mass media in building of society sophisticated channels of world-wide communication.
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Though the mass media make the communication possible over great distances, they are simply technical devices built into the human communication process. For centuries it was largely through printed matter that common ideals and aspirations were maintained over wide areas.
Words Essay on Role of Mass Media in Indian Society
Then the electronic revolution of the 19th and 20th centuries bought the motion picture, rad'. V which joined the printed media in spreading information, ideas and providing entertainment.
The media tend to select their audience; and audiences likewise essay on role of mass media in building of society among and within the check this out. One of the most distinguishing features of mass communication is that link is mostly one way.
It works on the assumption that each individual is completely "passive" and will accept the communication like an injection.
Secondly, the media are capable of reading millions of people at the same time. See more, the media are addressed to a mythical reader, viewer or listener.
Fourthly, the media not only influence socioeconomic order in which they perform; they are likewise influenced by it In a country like Pakistan essay on role of mass media in building of society functions of mass media are essay on role of mass media in building of society same as those in the west, but the nature of masses is vastly different.
ROLE OF MASS MEDIA
Low literacy percentage, differences in the way of life of urban and rural population, devotion to cherished traditional norms, economic backwardness, lack learn more here advanced technology present the formation of a standardized cultural pattern. In their role as teacher the media are supplementing the professional policy writing of home, mosque and school.
Keeping within the fold of traditional values, every effort is being made to transform social behaviour so that it conforms to the Islamic way of life. The printed and the spoken word is being used to eradicate social' evils and to propagate democratic behaviour. As informers and interpreters, the media do not confine themselves to holding a mirror to an event to essay on role of mass media in building of society its surface.
The gathering complexity essay on role of mass media in building of society public affairs has made it increasingly difficult to confine reporting to the strait jacket of essay on role of mass media in building of society fact.
Mass Media: Role of Mass Media in Development
The media, subtly or blatantly, act as powerful sources of persuation. We have become the focus of all sorts of special pleadings; we are called upon to make essay on role of mass media in building of society decisions, in our various roles as citizens, consumers and members of small groups.
Most of the persuation comes from advertisers or from specialized agencies like the municipal corporation or traffic police. Entertainment has a powerful appeal and the mass media have all the facilities to provide it.
1256 Words Essay on Role of Mass Media in Indian Society
The newspapers with its human interest stories, the radio its lilting melodies, the T. V with its assortment of plays and sports events — all cater to the individual desire to be entertained. Mass media carry on enormous amount of pure diversion. Mass media satisfy certain needs.
The Role and Influence of Mass Media
Age, sex, education, socio-economic status - such things tend to essay on role of mass media in building of society the reasons for which people turn to the media. Popular posts from this blog. It's a social crime 3. Factors involved in it 4. The essay on role of mass media in building of society of smuggling 5. How to tackle it Smuggling means exporting or importing goods across the borders of the country without the permission of the government as well as without paying custom duties.
Mass Media: Role of Mass Media in Development
At times, a product in one country is cheaper than it is in another country. The smugglers come forward and smuggle this cheap item to a country where it is sold at a very high price. The desire to be rich and well off overnight works at the root of smuggling.
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The significance of communication for human life cannot be overestimated. This urge for communication is a primal one and in our contemporary civilisation a necessity for survival.
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Today, we are living in a world dominated by media. The mass media is increasingly occupying the central stage in our lives. The mass media has an iron grip on the imagination as well as thinking faculties of the society.
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Mass media is a significant force in modern culture, particularly in America. Sociologists refer to this as a mediated culture where media reflects and creates the culture. Communities and individuals are bombarded constantly with messages from a multitude of sources including TV, billboards, and magazines, to name a few.
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